Updated 14 Sep 2023
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Step Up Dry Food Adult Light & Sensitive Review

Type of food

Complete dry extruded

Dog types

Pet dogs

Breed sizes

Suitable for toy breed dogs
Adult weight 1-4kg. e.g. Chihuahua, Pomeranian, Yorkshire Terrier
Suitable for small breed dogs
Adult weight 4-10kg. e.g. Beagle, Dachshund, Jack Russell
Suitable for medium breed dogs
Adult weight 10-25kg. e.g. Border Collie, Staffie, Springer, Vizsla
Suitable for large breed dogs
Adult weight 25-45kg. e.g. Boxer, Labrador, Greyhound
Suitable for giant breed dogs
Adult weight 45kg+ e.g. Bernese, Great Dane, Mastiff

Dog ages

From 12 months to 7 years

Pack sizes

2kg & 14kg bags

RRP

14kg bags = £29.99

Exclusive to

Pets at Home

AADF rating

62%

At a glance

Natural: Free from added artificial preservatives, antioxidants, colourings, flavourings or other controversial synthetic ingredients
High meat content: Contains at least 30% meat ingredients (on a dry matter basis)
Not hypoallergenic: Contains wheat, maize, dairy products, soya products and/or artificial additives or has an ingredient list that is too unclear to rule out their presence
Not clearly labelled:

It is difficult to tell exactly what is in this food due to a lack of labelling clarity.

Certified nutritionally complete: This food complies fully with the complete food nutrient tolerances as recommended by FEDIAF and/or AAFCO

Price per day

£0.43

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Nutrition

Composition

Mixing bowl:

Poultry Meal (18.5% Incl. Chicken 14.5%), Brown Rice (16%), Whole Barley (16%), Maize, Dried Peas (8%), Fish Meal (4%), Whole Grain Oats (4%), Poultry Fat (4%), Beet Pulp, Poultry Gravy, Minerals, Dried Apple (1% Equivalent To 4% Apple), Dried Sweet Potato (1% Equivalent To 4% Sweet Potato), Salmon Oil (0.5%), Dried Chicory, Glucosamine (0.025%), Chondroitin (0.015%).

As fed (BETA):

MeatCarbs
LabelValue
Meat37.28
Carbs47.55
Oils/fats4.83
Fruit & veg9.07
Other1.28
Added water
Nutritional additives (per kg)

Vitamin a 18000iu, Vitamin D3 1800iu, Vitamin E 120mg, Taurine 500mg, L-Carnitine 100mg/kg, Trace Elements: Zinc (as Zinc Sulphate Monohydrate) 50mg, Iron (as Iron II Sulphate Monohydrate) 40mg, Manganese (as Manganese Ll Oxide) 30mg, Copper (as Copper II Sulphate Pentahydrate) 8mg, Iodine (as Calcium Iodate Anhydrous) 1.5mg, Selenium (as Sodium Selenite) 0.15mg.

Technological additives

None Stated

Typical Analysis

Protein 23.0%, Fat 9.0%, Fibre 3.5%, Ash 7.5%, Moisture 10.0%.

Dry weight nutrients
Protein05225.6
Fat05210
Fibre0523.9
Ash0528.3
Carbs05252.2

Above average

Average

Below average

* NFE carbohydrate level (i.e. not including fibre). Level estimated from available data.

Pricing

14kg bags RRP

£29.99

Grams per day

200g

Cost per day

£0.43

Company

Company info
Name: Pets at Home
HQ: United Kingdom
Brands: Wainwright's 6565 Wainwright's foods listed 1919 Wainwright's treats listed
Pets at Home 1111 Pets at Home foods listed 66 Pets at Home treats listed
Ava 3131 Ava foods listed
Step Up To Naturals 1111 Step Up To Naturals foods listed
Wildways 88 Wildways foods listed
Nutribalance 33 Nutribalance foods listed
Manufacturer's product description

" Step Up to Naturals - Delicious healthy, natural goodness that, tail waggingly, doesn't cost the earth.

Crammed with all natural goodness our Set Up to Naturals recipes have been carefully formulated to deliver the perfect balance of clean, honest and extra tasty ingredients we know your dog will love.

Made with all natural ingredients wheat free recipes.

Step Up light and sensitive contains less fat than the standard Step Up and contains fish for those dogs who suffer with sensitive stomachs.

Wholesome nutrition that feeds body, mind and spirit.

With added vitamins, fruit and vegetables, omega 3 and whole grains.

Suitable for Adult Dogs 1-7 Years.

Approximate Dimensions (Product): 71 x 38 x 21cm "

Step Up To Naturals Review

Take a look at our latest Step Up To Naturals review.

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Comments

7 Comments AADF Privacy Policy Sign in to comment
SophieProut one year ago
I tried multiple dog foods for my fussy dog. tried this food and he has now been on it for over 1 year. cant complain. great food
Dean Percival 2 years ago
I’m still Finding it in store but it’s normally right at the back and expensive brands at the front. My dog loves this and his coat is amazing since switching over
Bonbru Dean Percival one year ago
I'm going to have a look tonight, hopefully it's there :)
DampPond 2 years ago
I can't find this on the Pets at Home website - does it exist anymore?
Gemma Nash 2 years ago
I'm confused why this rates better than the step up grain free. Can someone please explain?
Dragonlady Gemma Nash 2 years ago
Grain free dosnt automatically make it better, especially not nutritionally. It's designed for dog breeds who struggle to digest grains like my 3yr old lab cross who gets bloated and gassy if there to much grain in his diet. Grain free has become the dog food version of the "gluten free is better" trend.
Gemma Nash Dragonlady 2 years ago
thanks for the info. I might swap my dogs to this since it has more meat in it.

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